EE is offering significant discounts on smart TVs to coincide with the upcoming 2026 FIFA World Cup, allowing football enthusiasts to enhance their viewing experience before the tournament kicks off on June 11. In addition to the discounts, EE customers who purchase any TV from the EE website before the World Cup concludes on July 19 will be automatically entered into a prize draw for the chance to win tickets to a Home Nations football match in the UK.
The prize includes 10 pairs of tickets for a game of the winners’ choice, supporting England, Scotland, Wales, or Northern Ireland. It is important to note that the tickets are not for this year’s World Cup but for matches scheduled between September and December. Alongside the ticket competition, customers can also enjoy discounts of up to £500 on TVs from renowned brands such as Samsung, Sony, LG, and Hisense.
One of the standout deals is on the premium Samsung QN93F QLED Mini LED 4K Ultra HD Smart AI TV, priced at £1,999, reduced from £2,499. Customers who purchase this model can also claim up to 20% Cashback from Samsung. On the more affordable end, the Hisense A7QTUK QLED AI Smart TV starts from £309, offering vivid visuals with QLED Colour technology and utilizing AI 4K Upscaler for enhanced image quality.
EE’s Summer of Sport promotion extends to providing complimentary tickets to an England, Wales, Scotland, or Northern Ireland game of choice between September and December 2026. To participate, customers simply need to buy any smart TV from the EE website before July 19, with many models featuring discounts of up to £500. Additionally, the sale includes the Samsung Crystal UHD U8020F 4K Smart TV from £229, known for its enhanced 4K visuals and Crystal Processor for improved audio quality.
For those seeking detailed feedback on the Hisense A7QTUK model, reviews on the brand’s website praise its picture quality and sound performance. While some users find the sound slightly lacking, others appreciate the clear picture and easy setup process. The overall consensus remains positive, with customers highlighting the TV’s exceptional value for the price.
In a competitive market landscape, Sky is offering discounts on its Glass smart TVs, with models like Sky Glass Air and Sky Glass Gen 2 now available at reduced prices. Meanwhile, Amazon has rebranded its Fire TV range as Amazon Ember, introducing the Ember Artline model designed to replicate framed artwork with current discounts of up to £270.
As football fans gear up for the World Cup excitement, EE’s enticing TV offers and ticket giveaway present an opportunity for enthusiasts to elevate their viewing experience and potentially secure tickets to support their favorite Home Nations team.